{"id":2382,"date":"2026-01-08T11:53:13","date_gmt":"2026-01-08T11:53:13","guid":{"rendered":"https:\/\/www.openenlocc.net\/food4ce\/?post_type=sielstranke_item&p=2382"},"modified":"2026-01-08T11:53:17","modified_gmt":"2026-01-08T11:53:17","slug":"mercatiamo-creating-a-community-around-food","status":"publish","type":"sielstranke_item","link":"https:\/\/www.openenlocc.net\/food4ce\/sl\/best-practice\/mercatiamo-creating-a-community-around-food\/","title":{"rendered":"Mercatiamo: ustvarjanje skupnosti okoli hrane\u00a0"},"content":{"rendered":"

Mercatiamo je projekt zdru\u017eenja za socialno promocijo \"Parma Sostenibile\", ki ga navdihujejo na\u010dela solidarnostnega gospodarstva. Ideja je ustvariti prijazen in v skupnost usmerjen prostor, ki bo upo\u0161teval potrebe proizvajalcev in potro\u0161nikov: tr\u017enico, kjer lahko ljudje z zaupanjem kupujejo izdelke varnega in preverjenega porekla, neodvisno od komercialne politike velikih trgovin. <\/p>\n\n\n\n

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Tr\u017enice Mercatiamo potekajo trikrat na teden (torek, sreda in petek) na treh razli\u010dnih lokacijah po mestu Parma. <\/p>\n\n\n\n

Ve\u010d kot 30 malih kmetij, socialnih zadrug in lokalnih predelovalcev, vklju\u010denih v projekt, uporablja sistem participativnega jamstva (PGS), skupni sistem certificiranja, ki aktivno vklju\u010duje proizvajalce in potro\u0161nike pri spremljanju kakovosti in trajnosti izdelkov. Ta pristop spodbuja vzajemno zaupanje in preglednost, hkrati pa zmanj\u0161uje potrebo po dragih uradnih sistemih certificiranja. <\/p>\n\n\n\n

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Med ponujenimi storitvami je BioBorsa, ki uporabnikom omogo\u010da, da izdelke naro\u010dijo prek spleta in izberejo, ali bodo ko\u0161arico prevzeli na eni od tr\u017enic ali pa jim jo bodo dostavili na dom. <\/p>\n\n\n\n

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DEJAVNIKI USPEHA<\/h2>\n\n\n\n
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Sistem participativnih jamstev (PGS): <\/strong>Sistem PGS dejavno vklju\u010duje proizvajalce in potro\u0161nike v spremljanje kakovosti in trajnosti izdelkov ter spodbuja preglednost in medsebojno zaupanje.\u00a0<\/p>\n\n\n\n

Kratka in lokalna dobavna veriga: <\/strong>Mercatiamo podpira kratko dobavno verigo, saj zmanj\u0161uje \u0161tevilo posrednikov in zagotavlja po\u0161tene cene za proizvajalce in potro\u0161nike, hkrati pa krepi lokalno gospodarstvo in zmanj\u0161uje vplive na okolje.\u00a0<\/p>\n\n\n\n

Izobra\u017eevalne dejavnosti: <\/strong>Mercatiamo ni le tr\u017enica za prodajo ekolo\u0161kih izdelkov, temve\u010d z izobra\u017eevalnimi in predstavitvenimi dejavnostmi spodbuja tudi izobra\u017eevanje o hrani, okoljsko ozave\u0161\u010denost in dru\u017ebeno odgovornost.\u00a0<\/p>\n\n\n\n

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Mercatiamo is a project of the \u201cParma Sostenibile\u201d Social Promotion Association, inspired by the principles of the Solidarity Economy. The idea is to create a welcoming and community-oriented space that is attentive to the needs of both producers and consumers: a market where people can confidently purchase products of safe and verified origin, independent from […]<\/p>","protected":false},"featured_media":2381,"template":"","sielstranke_item_country":[8],"sielstranke_item_sector":[9],"sielstranke_item_technology":[19,20,21],"class_list":["post-2382","sielstranke_item","type-sielstranke_item","status-publish","has-post-thumbnail","hentry","sielstranke_item_country-it","sielstranke_item_sector-food","sielstranke_item_technology-local_focus","sielstranke_item_technology-sustainability","sielstranke_item_technology-transparency"],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.openenlocc.net\/food4ce\/sl\/wp-json\/wp\/v2\/sielstranke_item\/2382","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.openenlocc.net\/food4ce\/sl\/wp-json\/wp\/v2\/sielstranke_item"}],"about":[{"href":"https:\/\/www.openenlocc.net\/food4ce\/sl\/wp-json\/wp\/v2\/types\/sielstranke_item"}],"version-history":[{"count":4,"href":"https:\/\/www.openenlocc.net\/food4ce\/sl\/wp-json\/wp\/v2\/sielstranke_item\/2382\/revisions"}],"predecessor-version":[{"id":2386,"href":"https:\/\/www.openenlocc.net\/food4ce\/sl\/wp-json\/wp\/v2\/sielstranke_item\/2382\/revisions\/2386"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.openenlocc.net\/food4ce\/sl\/wp-json\/wp\/v2\/media\/2381"}],"wp:attachment":[{"href":"https:\/\/www.openenlocc.net\/food4ce\/sl\/wp-json\/wp\/v2\/media?parent=2382"}],"wp:term":[{"taxonomy":"sielstranke_item_country","embeddable":true,"href":"https:\/\/www.openenlocc.net\/food4ce\/sl\/wp-json\/wp\/v2\/sielstranke_item_country?post=2382"},{"taxonomy":"sielstranke_item_sector","embeddable":true,"href":"https:\/\/www.openenlocc.net\/food4ce\/sl\/wp-json\/wp\/v2\/sielstranke_item_sector?post=2382"},{"taxonomy":"sielstranke_item_technology","embeddable":true,"href":"https:\/\/www.openenlocc.net\/food4ce\/sl\/wp-json\/wp\/v2\/sielstranke_item_technology?post=2382"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}