{"id":645,"date":"2024-10-15T13:34:27","date_gmt":"2024-10-15T13:34:27","guid":{"rendered":"https:\/\/www.openenlocc.net\/food4ce\/?post_type=sielstranke_item&#038;p=645"},"modified":"2025-07-09T10:46:17","modified_gmt":"2025-07-09T10:46:17","slug":"645","status":"publish","type":"sielstranke_item","link":"https:\/\/www.openenlocc.net\/food4ce\/hu\/best-practice\/645\/","title":{"rendered":"A helyi termel\u0151k lehet\u0151s\u00e9geinek b\u0151v\u00edt\u00e9se \u00e9s z\u00f6ld v\u00e1s\u00e1rl\u00e1si \u00e9lm\u00e9ny biztos\u00edt\u00e1sa sk\u00e1l\u00e1zhat\u00f3 online piact\u00e9ren kereszt\u00fcl"},"content":{"rendered":"<p class=\"wp-block-paragraph translation-block\">2017 november\u00e9ben sz\u00fcletett meg a Trasp-Orto projekt \u00f6tlete \u2013 az a v\u00edzi\u00f3, hogy h\u00e1zhozsz\u00e1ll\u00edt\u00e1si szolg\u00e1ltat\u00e1st k\u00edn\u00e1ljanak a legfrissebb szezon\u00e1lis gy\u00fcm\u00f6lcs\u00f6kh\u00f6z \u00e9s z\u00f6lds\u00e9gekhez, amelyeket k\u00f6zvetlen\u00fcl a helyi f\u00f6ldekr\u0151l takar\u00edtanak be, \u00e9s k\u00f6zvetlen\u00fcl az \u00fcgyfelek ajtaj\u00e1hoz sz\u00e1ll\u00edtanak. Ami egyszer\u0171 koncepci\u00f3k\u00e9nt indult, m\u00e1ra v\u00e1laszk\u00e9nt n\u0151tt a megb\u00edzhat\u00f3, gyors \u00e9s k\u00e9nyelmes m\u00f3dszer ir\u00e1nti fokoz\u00f3d\u00f3 ig\u00e9nyre, hogy val\u00f3di, term\u00e9szetes \u00edz\u0171 term\u00e9keket juttassunk el az emberek otthon\u00e1ba.<\/p>\n\n\n\n<p class=\"wp-block-paragraph translation-block\">A Trasp-Orto megk\u00f6zel\u00edt\u00e9se a fenntarthat\u00f3 \u00e9lelmiszerv\u00e1s\u00e1rl\u00e1sr\u00f3l sz\u00f3l, amely t\u00e1mogatja a helyi, r\u00f6vid ell\u00e1t\u00e1si l\u00e1nc gazdas\u00e1g\u00e1t. A sz\u00e1ll\u00edt\u00e1sok hetente h\u00e9tf\u0151t\u0151l p\u00e9ntekig t\u00f6rt\u00e9nnek, az \u00e9jf\u00e9lig leadott megrendel\u00e9sek kevesebb, mint 24 \u00f3r\u00e1n bel\u00fcl meg\u00e9rkeznek. A v\u00e1s\u00e1rl\u00f3k v\u00e1s\u00e1rolhatnak az online \u00e1ruh\u00e1zon vagy a Trasp-Orto alkalmaz\u00e1son kereszt\u00fcl - Romagna els\u0151 100% -ban \"z\u00f6ld\" mobilalkalmaz\u00e1sa, amelyet m\u00e1r t\u00f6bb mint 5000 felhaszn\u00e1l\u00f3 t\u00f6lt\u00f6tt le, \u00edgy a friss term\u00e9kek csak n\u00e9h\u00e1ny kattint\u00e1snyira vannak.<\/p>\n\n\n\n<p class=\"wp-block-paragraph translation-block\">A Trasp-Orto piact\u00e9ri modellje z\u00f6ld filoz\u00f3fi\u00e1t k\u00f6vet, helyi gy\u00e1rt\u00f3kkal \u00e9s \u00fczletekkel egy\u00fcttm\u0171k\u00f6dve Riminiben, hogy seg\u00edtsen nekik saj\u00e1t digit\u00e1lis csatorn\u00e1ik l\u00e9trehoz\u00e1s\u00e1ban az online \u00e9rt\u00e9kes\u00edt\u00e9shez \u00e9s a h\u00e1zhozsz\u00e1ll\u00edt\u00e1shoz. Ez a megk\u00f6zel\u00edt\u00e9s lehet\u0151v\u00e9 teszi sz\u00e1mukra, hogy meghat\u00e1rozz\u00e1k sz\u00e1ll\u00edt\u00e1si ter\u00fcleteiket, a v\u00e1rosk\u00f6zpontt\u00f3l a t\u00e1gabb tartom\u00e1nyig. Ezenk\u00edv\u00fcl minden megrendel\u00e9s k\u00f6rnyezetbar\u00e1t, m\u0171anyagmentes, \u00fajrahasznos\u00edtott kartondobozokba van csomagolva.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Riminiben a Trasp-Orto egy\u00fcttm\u0171k\u00f6dik a Bunessummal, hogy \u00e9lelmiszereket sz\u00e1ll\u00edtson Riminiben \u00e9s tartom\u00e1ny\u00e1ban, bele\u00e9rtve San Marin\u00f3t, Forl\u00ec\/Cesena egyes r\u00e9szeit \u00e9s a Romagna Rivi\u00e9r\u00e1t. A k\u00f6zelm\u00faltban a ravennai Moriconi Frutt\u00e1val k\u00f6t\u00f6tt \u00faj egy\u00fcttm\u0171k\u00f6d\u00e9s kiterjeszti szolg\u00e1ltat\u00e1sukat Ravenna v\u00e1ros\u00e1ra \u00e9s partjaira, \u00e9s a k\u00f6zelj\u00f6v\u0151ben az eg\u00e9sz tartom\u00e1nyra.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"1024\" data-id=\"643\" src=\"https:\/\/www.openenlocc.net\/food4ce\/wp-content\/uploads\/2024\/10\/Trans-Orto-2-768x1024.jpg\" alt=\"\" class=\"wp-image-643\" srcset=\"https:\/\/www.openenlocc.net\/food4ce\/wp-content\/uploads\/2024\/10\/Trans-Orto-2-768x1024.jpg 768w, https:\/\/www.openenlocc.net\/food4ce\/wp-content\/uploads\/2024\/10\/Trans-Orto-2-225x300.jpg 225w, https:\/\/www.openenlocc.net\/food4ce\/wp-content\/uploads\/2024\/10\/Trans-Orto-2-1152x1536.jpg 1152w, https:\/\/www.openenlocc.net\/food4ce\/wp-content\/uploads\/2024\/10\/Trans-Orto-2-9x12.jpg 9w, https:\/\/www.openenlocc.net\/food4ce\/wp-content\/uploads\/2024\/10\/Trans-Orto-2.jpg 1536w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"840\" height=\"681\" data-id=\"642\" src=\"https:\/\/www.openenlocc.net\/food4ce\/wp-content\/uploads\/2024\/10\/Trans-Orto-3.jpg\" alt=\"\" class=\"wp-image-642\" srcset=\"https:\/\/www.openenlocc.net\/food4ce\/wp-content\/uploads\/2024\/10\/Trans-Orto-3.jpg 840w, https:\/\/www.openenlocc.net\/food4ce\/wp-content\/uploads\/2024\/10\/Trans-Orto-3-300x243.jpg 300w, https:\/\/www.openenlocc.net\/food4ce\/wp-content\/uploads\/2024\/10\/Trans-Orto-3-768x623.jpg 768w, https:\/\/www.openenlocc.net\/food4ce\/wp-content\/uploads\/2024\/10\/Trans-Orto-3-15x12.jpg 15w\" sizes=\"auto, (max-width: 840px) 100vw, 840px\" \/><\/figure>\n<\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">A SIKER T\u00c9NYEZ\u0150I<\/h2>\n\n\n\n<div class=\"wp-block-group is-layout-grid wp-container-core-group-is-layout-e39da43a wp-block-group-is-layout-grid\">\n<p class=\"wp-block-paragraph translation-block\"><strong>Z\u00f6ld v\u00e1s\u00e1rl\u00e1si \u00e9lm\u00e9ny<\/strong>: Az \u00fcgyfelek sz\u00e1m\u00e1ra a Trasp-Orto fenntarthat\u00f3, helyi forr\u00e1sb\u00f3l sz\u00e1rmaz\u00f3 v\u00e1s\u00e1rl\u00e1si \u00e9lm\u00e9nyt ny\u00fajt. A helyi forr\u00e1sb\u00f3l sz\u00e1rmaz\u00f3 term\u00e9kek el\u0151nyben r\u00e9szes\u00edt\u00e9s\u00e9vel \u00e9s a k\u00f6rnyezetbar\u00e1t csomagol\u00e1s haszn\u00e1lat\u00e1val a platform hangs\u00falyozza elk\u00f6telezetts\u00e9g\u00e9t a helyi mez\u0151gazdas\u00e1g t\u00e1mogat\u00e1sa \u00e9s k\u00f6rnyezeti hat\u00e1s\u00e1nak cs\u00f6kkent\u00e9se ir\u00e1nt.<\/p>\n\n\n\n<p class=\"wp-block-paragraph translation-block\"><strong>A helyi termel\u0151k t\u00e1mogat\u00e1sa<\/strong>: A Trasp-Orto megfizethet\u0151 megold\u00e1st k\u00edn\u00e1l a termel\u0151k \u00e9s az \u00fczletek sz\u00e1m\u00e1ra, hogy saj\u00e1t online boltot hozzanak l\u00e9tre. Ez a kezdem\u00e9nyez\u00e9s seg\u00edti a helyi v\u00e1llalkoz\u00e1sokat abban, hogy kihaszn\u00e1lj\u00e1k a digit\u00e1lis piacot, megk\u00f6nny\u00edtve sz\u00e1mukra, hogy term\u00e9keiket k\u00f6zvetlen\u00fcl a fogyaszt\u00f3knak k\u00edn\u00e1lj\u00e1k.<\/p>\n\n\n\n<p class=\"wp-block-paragraph translation-block\"><strong>Z\u00f6kken\u0151mentes online integr\u00e1ci\u00f3<\/strong>: A Trasp-Orto platformon minden \u00fczlet saj\u00e1t online boltot kezel, hat\u00e9konyan kezeli a megrendel\u00e9seket \u00e9s el\u0151k\u00e9sz\u00edti az \u00e9lelmiszereket a kijel\u00f6lt ter\u00fcleten bel\u00fcli sz\u00e1ll\u00edt\u00e1sra. Ez a be\u00e1ll\u00edt\u00e1s lehet\u0151v\u00e9 teszi az \u00fczletek sz\u00e1m\u00e1ra, hogy k\u00f6nnyed\u00e9n k\u00f6zvetlen\u00fcl el\u00e9rj\u00e9k helyi \u00fcgyf\u00e9lk\u00f6r\u00fcket.<\/p>\n\n\n\n<p class=\"wp-block-paragraph translation-block\"><strong>Dedik\u00e1lt t\u00e1mogat\u00e1s \u00e9s prom\u00f3ci\u00f3<\/strong>: A Trasp-Orto akt\u00edvan t\u00e1mogatja \u00e9s n\u00e9pszer\u0171s\u00edti az egyes t\u00e1rsult \u00fczletek h\u00e1zhozsz\u00e1ll\u00edt\u00e1si szolg\u00e1ltat\u00e1sait, biztos\u00edtva digit\u00e1lis jelenl\u00e9t\u00fck optimaliz\u00e1l\u00e1s\u00e1t \u00e9s el\u00e9rhet\u0151s\u00e9g\u00e9t. A platform kezeli az online \u00e1ruh\u00e1zak kezel\u00e9s\u00e9t, lehet\u0151v\u00e9 t\u00e9ve minden \u00fczlet sz\u00e1m\u00e1ra, hogy az alapvet\u0151 m\u0171k\u00f6d\u00e9s\u00e9re \u00f6sszpontos\u00edtson.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"129\" height=\"123\" src=\"https:\/\/www.openenlocc.net\/food4ce\/wp-content\/uploads\/2024\/07\/sustainability.jpg\" alt=\"\" class=\"wp-image-188\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"129\" height=\"124\" src=\"https:\/\/www.openenlocc.net\/food4ce\/wp-content\/uploads\/2024\/07\/digitalization.jpg\" alt=\"\" class=\"wp-image-189\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"129\" height=\"124\" src=\"https:\/\/www.openenlocc.net\/food4ce\/wp-content\/uploads\/2024\/07\/digitalization.jpg\" alt=\"\" class=\"wp-image-189\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"126\" height=\"121\" src=\"https:\/\/www.openenlocc.net\/food4ce\/wp-content\/uploads\/2024\/07\/local_focus.jpg\" alt=\"\" class=\"wp-image-190\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph translation-block\"><strong>Vonz\u00f3 h\u0171s\u00e9gprogramok<\/strong>: Az olyan kezdem\u00e9nyez\u00e9seken kereszt\u00fcl, mint a Fidelity Card, a Trasp-Orto n\u00f6veli az \u00fcgyfelek elk\u00f6telezetts\u00e9g\u00e9t, jutalmazza a h\u0171s\u00e9get, mik\u00f6zben \u00f6szt\u00f6nzi a fenntarthat\u00f3 \u00e9s eg\u00e9szs\u00e9ges \u00e9letm\u00f3dot a felhaszn\u00e1l\u00f3k k\u00f6r\u00e9ben.<\/p>\n\n\n\n<p class=\"wp-block-paragraph translation-block\"><strong>Sk\u00e1l\u00e1zhat\u00f3 n\u00f6veked\u00e9si modell<\/strong>: A dropshipping modell t\u00e1mogat\u00e1s\u00e1ra tervezett modul\u00e1ris platformmal a Trasp-Orto t\u00f6bb \u00fczlet befogad\u00e1s\u00e1ra is b\u0151v\u00edthet\u0151. Ez a sk\u00e1l\u00e1zhat\u00f3 megk\u00f6zel\u00edt\u00e9s lehet\u0151v\u00e9 teszi a v\u00e1llalat sz\u00e1m\u00e1ra, hogy kiterjessze el\u00e9rhet\u0151s\u00e9g\u00e9t az eg\u00e9sz orsz\u00e1gban, seg\u00edtve a helyi \u00fczleteket online jelenl\u00e9t\u00fck meger\u0151s\u00edt\u00e9s\u00e9ben.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-grid wp-container-core-group-is-layout-e39da43a wp-block-group-is-layout-grid\">\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/food4ce-mp.eu\/en\" target=\"_blank\" rel=\"noopener\">Kapcsolatteremt\u00e9si platform<\/a><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"\/food4ce\/hu\/docs\/\" target=\"_blank\" rel=\"noreferrer noopener\">Tud\u00e1sb\u00e1zis<\/a><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.openenlocc.net\/food4ce\/hu\/docs\/learning-about-alternative-food-networks\/\" target=\"_blank\" rel=\"noreferrer noopener\">Tanfolyamok<\/a><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.youtube.com\/@OpenEnlocc\" target=\"_blank\" rel=\"noreferrer noopener\">Vide\u00f3t\u00e1r<\/a><\/div>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>In November 2017, the idea for the Trasp-Orto project took root\u2014a vision to offer a home delivery service for the freshest seasonal fruits and vegetables, picked straight from local fields, and delivered directly to customers door. What began as a simple concept has grown into a response to the increasing demand for a reliable, fast, [&hellip;]<\/p>","protected":false},"featured_media":638,"template":"","sielstranke_item_country":[8],"sielstranke_item_sector":[18],"sielstranke_item_technology":[11,19,20],"class_list":["post-645","sielstranke_item","type-sielstranke_item","status-publish","has-post-thumbnail","hentry","sielstranke_item_country-it","sielstranke_item_sector-resseller","sielstranke_item_technology-digitalization","sielstranke_item_technology-local_focus","sielstranke_item_technology-sustainability"],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.openenlocc.net\/food4ce\/hu\/wp-json\/wp\/v2\/sielstranke_item\/645","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.openenlocc.net\/food4ce\/hu\/wp-json\/wp\/v2\/sielstranke_item"}],"about":[{"href":"https:\/\/www.openenlocc.net\/food4ce\/hu\/wp-json\/wp\/v2\/types\/sielstranke_item"}],"version-history":[{"count":4,"href":"https:\/\/www.openenlocc.net\/food4ce\/hu\/wp-json\/wp\/v2\/sielstranke_item\/645\/revisions"}],"predecessor-version":[{"id":1865,"href":"https:\/\/www.openenlocc.net\/food4ce\/hu\/wp-json\/wp\/v2\/sielstranke_item\/645\/revisions\/1865"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.openenlocc.net\/food4ce\/hu\/wp-json\/wp\/v2\/media\/638"}],"wp:attachment":[{"href":"https:\/\/www.openenlocc.net\/food4ce\/hu\/wp-json\/wp\/v2\/media?parent=645"}],"wp:term":[{"taxonomy":"sielstranke_item_country","embeddable":true,"href":"https:\/\/www.openenlocc.net\/food4ce\/hu\/wp-json\/wp\/v2\/sielstranke_item_country?post=645"},{"taxonomy":"sielstranke_item_sector","embeddable":true,"href":"https:\/\/www.openenlocc.net\/food4ce\/hu\/wp-json\/wp\/v2\/sielstranke_item_sector?post=645"},{"taxonomy":"sielstranke_item_technology","embeddable":true,"href":"https:\/\/www.openenlocc.net\/food4ce\/hu\/wp-json\/wp\/v2\/sielstranke_item_technology?post=645"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}